Faculty

John Branch is Lecturer of Marketing and Strategy at the Ross School of Business, and Director of Educational Outreach at the William Davidson Institute, both at the University of Michigan. He began his academic career in 1993 as an Assistant Professor of Marketing at École Supérieure de Commerce de Rennes in France, but since then, he has also served as an adjunct or visiting professor at more than 40 business schools throughout world. He was also a visiting scholar at Queen Elizabeth House of the University of Oxford and at the J. L. Kellogg Graduate School of Management of Northwestern University. Professor Branch has been involved in a variety of European Union and other government-funded development projects, most notably in the republics of the former U.S.S.R. Professor Branch holds a Ph.D. in marketing from the University of Cambridge in England.