July 10-11, 2008
Santo Domingo, Dominican Republic
This program is designed for experienced marketing managers, sales managers, and other managers associated with developing
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| Professor John Monoky presenting at a Sales Management Program |
and evaluating sales operations. The principles presented are proven to improve sales and performance in corporations of all sizes; industrial, or consumer industries; profit or non-profit companies; product or service providers by addressing three critical topics:
1) The changing business environment and the key role that sales and service play in creating a market-driven organization
2) The ability of sales management to ensure the performance of individual sellers without micromanaging them
3) A discussion of the processes and tools to equip you to engage with larger customers and your own support organization on a more strategic level, in order to build towards a more mutually profitable and sustainable relationship.