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Vodafone: economic empowerment through mobile
Vodafone, February 20, 2007

Following a successful pilot program in Kenya, Vodafone is rolling out a service that allows customers to access cash via their mobile phones. Called M-PESA, the service allows customers to borrow, transfer and make payments using a mobile phone, transforming financial services by making transactions cheaper, faster and more secure.

Vodafone CEO Arun Sarin said his company sees significant growth potential in emerging markets like Kenya partly because research shows that mobile technology can revolutionize social and economic growth in these countries

>> View Article  |  created on: 02/23/2007